Publish date: 20 May 2026

Huge congratulations to colleagues in the Sefton 0-19 Service, who have achieved UNICEF Baby Friendly Gold status.

The national assessment recognised:

  • Excellent support for families
  • Strong leadership and culture
  • Clear improvements in breastfeeding outcomes
  • Effective partnership working across Sefton.

This is the highest level of accreditation and reflects years of commitment to embedding Baby Friendly standards across the service.

Carol Gordon, Head of Operations for Children Young People, Families said: “This achievement belongs to every colleague who has supported families – thank you for your dedication and care.”

Read more about the success of the programme and how it has helped parents like Beth in the recent issue of MC Magazine.