If you need any support or if you have any questions with projects, presentations, pull up banners, posters, leaflets, or business cards visit this page, and tell us what you would like help with.  

Top tips

  • Use plain, clear English that can be understood first time and explain any jargon that you must include - especially 'hidden jargon' which may only be familiar within the Trust
  • We don't use ordinals – we write dates as 1 April, 12 May, 31 July and never use nd, st, rd or th 
  • Clip art, drop shadows and jazzy callouts should not be used
  • Abbreviations, ampersands (&) and obliques/italics (/) should not be used
  • When using links, we don't say 'click here', we need to tell people where they're being taken to, for example YourSpace or our website.

Check out our brand guidelines for more information.

Templates, infographics and Trust documents

If you have any further requirements, please email the Communications team on communications@merseycare.nhs.uk who will be able to help you.

Remember that the NHS logo is a trusted and protected brand. Using it should be managed with care and clarity. There should only ever be one instance of it on a page. See the national brand guidelines here.

Mersey Care NHS Foundation Trust logo


Mersey Care NHS Foundation Trust logo - transparent

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Mersey Care NHS Foundation Trust logo - white


Mersey Care NHS Foundation Trust logo - black


Mersey Care branded Microsoft Teams backgrounds are available for you to use. These backgrounds can be found below and should also be visible from within Microsoft Teams once fully deployed to all colleagues.

When on a Microsoft Teams call where the camera is turned on, colleagues are encouraged to use one of these approved corporate backgrounds. This is particularly recommended when conducing external meetings to help ensure you are representing our organisation in a consistent and professional way.
If you choose not to use one of these backgrounds, please be mindful of what is visible behind you, making sure that no sensitive information is on show. Please refrain from using your own photographs or images.

The backgrounds that include multiple logos work best when there are several people on the call.

Please remember that when you are previewing the background image, it will look mirrored on your screen. However please be assured that this will look normal for everyone else and you do not need to adjust the image.

Read step by step guidance on how to use the new Microsoft Teams Backgrounds 

If you need to download and save a background image to your computer, click on the image below to save the full sized version.









Digital screen template

If you have any issues or queries in regards to the digital screens, email communications@merseycare.nhs.uk

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Please click on the infographic to download a copy.

If you have to say to your audience ‘you probably can’t read this’ – you need to rewrite that slide.
If you start to read out your own slides – stop! They should support what you are saying but are not a substitute for engaging with your audience.

Use the most up to date corporate template, remove all clip art and delete any pixelated or stretched pictures.   

Coming soon..

How to guides

We have put together a process that aims to maintain governance on the naming or renaming of Mersey Care’s services and teams. This aims to provide practical advice, governance, and a guide to naming arrangements that are appropriate and consistent. Please contact communications@merseycare.nhs.uk for more information or guidance.

Guide_to_renaming_a_team.docx (live.com)

Mersey Care’s communication standards reflect our need to be perceived as:

  • a modern, focussed organisation with a clear purpose and direction
  • objective and honest in the information we provide
  • responsive to the needs of NHS and social care staff, public, patients, service users, carers and key stakeholders
  • efficient and able to provide the latest information quickly and to a high standard
  • dedicated to providing accessible information
  • committed to improving the health and wellbeing of the people we serve.

Words matter. The way we write and speak – the words we choose – reveal a lot about who we are and what we care about. By reading and listening, our audiences can paint a vivid picture in their mind of how we do what we do.

Language can shape and influence behaviour. It can help improve consistency across a large organisation such as Mersey Care that brings trust, confidence and identity.

This guidance is to make sure that any item of patient information you are working on is evidence based and written in keeping with plain English standards and the Trust’s standards and values.

Visit our leaflet library.

Are you planning an official visit from senior people within the NHS, MPs or other organisations? Please inform communications@merseycare.nhs.uk so they can help with organisation and keep a record of the visit. Sometimes, the Trust is asked by Parliament to show evidence of involvement with MPs. We need to be able to give information about each visit and what was discussed. Read our official visitors policy.

Here you will find a how to guide for producing a video using a mobile device. Click on the image below to download.

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